Archives for June 2017

How Can You Benefit With Affiliate Marketing?

Affiliate marketing is a marketing arrangement wherein an online retailer pays commission to an external website for the sales generated from its referral traffic. This means that a company incentivizes third-parties to drive traffic to its website in return for a commission that is only paid when transactions are made through the referral traffic. The most significant point here is that the retailer has to pay commission to the third party only when the visitor converts into a customer by making an online purchase; and not only when the visitor clicks to go to the site. Therefore, affiliate marketing is much more effective and preferred as compared to other online marketing strategies like PPC marketing and content marketing because it is comparatively lesser expensive, involves lesser risks, requires lesser efforts put in from the retailer himself, and pays only when a sale is made.

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